Marketing Strategy Conception of Filling Machine Products

Now quantitatively packaged goods such as powders, granules, liquids, pastes, tablets, etc., appear in various packaging forms, such as plastic bottles, glass bottles, and plastic bags. There are tens of thousands of different types of glass bottles. In order to adapt to these bottles, the filling machine has to develop a so-called filling machine. The filling measurement ranges from 0 to infinite, and the equipment can adapt to all bottle types. The filling accuracy, stability and practicality of the equipment are greatly reduced. The idea of u200bu200bstandardization proposed in the article about the marketing strategy conception of filling machine products. It also reflects the future development orientation of filling equipment.　 The principle of serving the production process. First, the appropriate filling machine should be selected according to the nature of the filling material (viscosity, foaming, volatility, gas content, etc.) to meet the requirements of the production process. For example, for liquor with strong aroma, in order to avoid the loss of volatile aromatic substances, a cup filling or atmospheric filling machine should generally be used; for juice materials, in order to reduce air contact and ensure product quality, generally should be used Vacuum juice filling machine. Secondly, the production capacity of the filling machine should be matched with the production capacity of the processing and packaging machinery before and after the procedure.　 The principle of high productivity and good product quality. The level of productivity directly reflects the production capacity of the production line. Therefore, the higher the productivity, the better the economic benefits it produces. In order to improve product quality, a filling machine with high equipment precision and high degree of automation should be selected. However, the selling price of the equipment has also increased correspondingly, increasing the unit cost of the product. Therefore, when choosing a filling machine, the relevant factors should be considered comprehensively in combination with the requirements of the production process. Nowadays, in a society where commodities are extremely developed, the diversification of commodities brings unlimited business opportunities to the packaging industry, which makes people's lives full of colors. At the same time, excessive packaging has increasingly become a social problem. This kind of excessive packaging is particularly prominent in traditional festivals. For example, the excessive packaging of Mid-Autumn Mooncakes, the packaging cost has greatly exceeded the value of the mooncake itself, or even a hundred times. From a practical point of view, it greatly wastes social resources and runs counter to the idea of u200bu200ba low-carbon society. As packaging goods machinery and equipment manufacturers are also desperately adapting to the market, developing a variety of non-standard equipment to meet the needs of manufacturers of goods, sometimes this demand is changeable and uncertain, non-standard machinery is not very functional. It reflects the user's purpose well, and the equipment will cause downtime, impracticality, or even wastefulness, and waste of resources. In the whole process, it is not difficult to see that in order to make the products more beautiful, packaging companies will design more distinctive packaging forms; machinery manufacturers that provide non-standard packaging equipment will follow the requirements of packaging companies and invest More resources for research and development. The above behaviors promote the development of society to a certain extent, but the other side of the matter is like excessive packaging.

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